Why did you start Fordham Swag in the first place? What has been the biggest challenge? - The Fordham Ram
We founded Fordham Swag with the intention of giving back as much as possible. However, due to the supply chain disruptions caused by COVID, we faced challenges with cost adjustments, which eventually led us to increase our prices. This, in turn, impacted the accessibility of our products for our fan base.
Our main objective has always been to ensure that students enjoy our products. We decided to keep our prices as low as possible, allowing us to serve the broader community. This approach means our profit margins are quite slim, just a few dollars per item, but it's not about the money for us. These minimal profits enable us to sustain the business and focus on what we love most – creating fun and innovative collections. Every purchase supports us in continuing to develop exciting collections and bringing our most imaginative ideas to life.
Are you current Fordham students, and if you are do you plan to pass the torch once you graduate? - The Fordham Ram
Our team at Fordham Swag is a blend of current students and alumni. The creator of the original Fordham MILF Tee, for instance, has already graduated but still contributes to our efforts. We typically find new team members through word of mouth, ensuring a continuous flow of fresh ideas and perspectives.
Since all profits are now reinvested into maintaining the platform, our main goal is to create fun and exciting collections. The real reward for us isn't financial; it's the joy and amusement we get from the process and seeing other students enjoy our creations. There's something incredibly satisfying about spotting someone on campus wearing a design that you had a hand in creating!
What would you say to students interested in starting their own business? - The Fordham Ram
If you're a student thinking about starting your own business, the best advice we can give you is just to dive in. You don't need a huge budget to get started. What's really important is having a product or service that addresses a specific need, along with the drive to make it happen. Jumping into the business world is a learning experience in itself. You'll discover the ins and outs of commerce firsthand, understanding what strategies are effective and which ones aren't. Our own journey didn't involve following the footsteps of YouTubers or influencers; we learned by doing, and experimenting to find out what worked for us.
It's also important to realize that you can't do everything by yourself, especially as your business starts to grow. In the beginning, it might seem like you can handle it all, but scaling up a business requires collaboration. Recognizing where you need help and finding others to fill those gaps is crucial. For example, in our team at Fordham Swag, we all have different roles, like managing media, overseeing design and production, and brainstorming creative concepts together. This way, we complement each other's strengths and weaknesses, creating a stronger, more cohesive team.
What is Fair Use?
In its most general sense, a fair use is any copying of copyrighted material done for a limited and “transformative” purpose, such as to comment upon, criticize, or parody a copyrighted work. Such uses can be done without permission from the copyright owner. In other words, fair use is a defense against a claim of copyright infringement.
Most fair use analysis falls into two categories:
(1) commentary and criticism, or (2) parody.
What is a Parody?
A parody is a work that ridicules another, usually well-known work, by imitating it in a comic way. Judges understand that, by its nature, parody demands some taking from the original work being parodied. Unlike other forms of fair use, a fairly extensive use of the original work is permitted in a parody in order to “conjure up” the original.
Do You Accept Returns?
No. All products are made to order to help protect the environment from overproduction waste.